Dell to manufacture in India
Dell recently commenced work on its India manufacturing plant with an initial
investment of $ 310 million. The 50-acre plant is being set up at the Sriperumbudur
Hitech Park in Chennai. Dell hopes to bring about a change in the Indian computer-manufacturing
scene because of Dells own manufacturing and supply chains.
Dell currently has about eight manufacturing plants around the world. The India
plant would be Dells third in the Asia Pacific region, with two in Malaysia
and China. Hiring for the new plant has already begun and in process. The Asia
Pacific plants (including the plant at Chennai) are scheduled to start production
by the first half of 2007. Dell believes that this will cut down delivery time
for its Indian consumers.
In India, Dell plans an initial capacity of producing 4,00,000 units annually
and based on the demand and need to scale up further. This production will currently
concentrate mainly on the desktop computers as they contribute to a majority
(60 percent) of Dells business in India.
The company is also setting up its fourth call centre in India at Gurgaon.