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Issue of October 2006 

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 Print Friendly Page ||  Email this story supports Google AdWords recently purchased a company—Kieden Corporation. This acquisition resulted in Salesforce also acquiring an application made by Kieden that allows AdWords to integrate with Salesforce’s software—Salesforce for Google AdWords. This would allow companies and other users of Adwords to manage their search engine-based advertising and marketing from within itself.

The user will end up getting double the benefit in one click—creating, managing and tracking advertisements through Salesforce. Add to it the on-demand service, and the user does not have to install extra software.

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Indian Express - Business Publications Division

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