Google eyeing enterprise apps
While Dave Girouard, GM, Enterprise, Google may easily be able to convince
your average Internet user about Googles capacities as a search engine,
it still remains to be seen whether enterprises and large corporations will
buy into the company's plan of becoming the primary search interface for all
They plan to provide an updated version of their search appliance
with a feature called OneBox Enterprise to corporations. Google
aims at working with various business application vendors like Cognos, IBM,
Information Builders Inc (IBI), Oracle, and SAS Institute to create tables and
software which could hold corporate data. The objective behind this effort is
to solve information access problems in the enterprise, working in much the
same way as most search engines do on the Internet.
With Google entering the enterprise segment,
organisations may be able to use their already existing applications such as
CRM, BI and others optimally by making information stored in them searchable
through one common OneBox appliance. Data from outside the organisation such
as deals with other companies can also be found through the search appliance.
As per Google, the one reason for an organisation to choose this search appliance
over simple BI is that BI tools need to be directed to the data. Whereas Onebox
will be able to project the data right to the user, thus cutting down on the
process and the cost of training users for utilising the appliance.
There is however the issue of branding which might play as a downside. The bigger
application providers in the enterprise section may not want to lose their brand
names and therefore market presence by relinquishing their own interfaces to
Meanwhile, Microsoft is planning to develop a Duet search appliance
in collaboration with SAP to search data from individual enterprise systems.