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Issue of October 2004 

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Baazee gets benefits by outsourcing, an online person-to-person trading marketplace, has 2.6 million users who trade across a wide range of item categories. It has outsourced its core business, which is the portal, to a managed service provider. The solution partner in turn provides the necessary environment and management control to India Pvt Limited to further the cause of business.

Why outsource?

Baazee faced the challenge of implementing and managing high-uptime systems and infrastructure to support mission-critical requirements of the portal. There was the need for a data centre and managed service provider who could leverage existing skill sets, expertise, infrastructure and support to provide with a high-uptime and high-availability managed hosting environment.

In addition to the customer-facing front-end performance, Baazee needed a robust support system, and 24x7x365 monitoring and management capabilities to be able to troubleshoot and resolve incidents in a proactive and efficient manner.

Outsourcing at the company

The company chose NetMagic Solutions for the required outsourcing services. The solutions provided by NetMagic include:

  • Mission-critical hosting (NetMagic Cage Solutions)
  • VPN implementation and management
  • Connectivity solutions
  • Managed backup solutions
  • Corporate mail and mass mailing monitoring and management services
  • Server monitoring and management services
  • Network monitoring and management services
  • Network consulting services
  • Security consulting services

The benefits of the deal

The outsourcing engagement has allowed to use the existing IT facilities of an organization to its benefit, at a cost lower than the cost of building the entire infrastructure in-house. Since the organization aims to provide very high degree of customer satisfaction, it was essential to engage a hosting provider that offered a large range of solutions that satisfy the business needs. The support team at the solution provider provides round-the-clock service, which is beneficial to the end customer.

An automobile-maker gets help
Bajaj Auto India Limited used nationwide connectivity services from an outsourcing service provider in order to share information between its nationwide manufacturing plants, warehouses, and office.

The company has three manufacturing facilities at Akurdi in Pune, Chakan near Pune, and Aurangabad. It has 15 regional offices in major cities, 12 warehouses in mostly remote locations, and two liaison offices in Mumbai and Delhi.

The company, which uses mySAP in its plants, regional offices, and warehouses, wanted its enterprise portal to cover the sales field employees, dealers and select vendors.

It outsourced its connectivity needs to the Tata Indicom Enterprise Business Unit. Today, the company's WAN covers its three plants, 14 regional offices, 12 warehouses, and the liaison offices in Mumbai and Delhi. The WAN is connected through a Virtual Private Network (VPN) offered by Tata Internet Services Limited (TISL), based on a mesh of fibre-optics, VSATs and microwave links.

While all regional offices and the plant at Akurdi are connected by the private network of TISL, the plant at Aurangabad is connected by the fibre network of Tata Teleservices (Maharashtra) Limited. The third plant at Chakan is linked to the Akurdi plant via microwave links. All three plants are backed up by VSAT links from TATA Net's hub in Mahape (Navi Mumbai).

The last-mile connectivity from TISL's POPs to company locations is in the form of 64Kbps leased lines, backed up by ISDN on dial up. Since most of the depots are located in remote locations in the northern part of the country, where connectivity is a problem, TDMA VSATs are used to connect these warehouses together.

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